Every business has a beginning.

The Founding Collection represents the very first generation of Floof n Fluff beds. The collection that helped us learn, grow, and earn the trust of dog parents across New Zealand & Australia.

Over the past year, we've listened closely to your feedback, suggestions, and wish lists. From new colours and designs to exciting product ideas, you've shared exactly what you'd love to see from Floof n Fluff in the future. And we're committed to making it happen.

But before we can make room for what's next, we need to say goodbye to where it all began.

As we prepare to launch the next evolution of Floof n Fluff, we're opening the doors to our biggest sale yet.

For a limited time, you'll have the opportunity to shop The Founding Collection with exclusive savings before it's gone for good.

These are the same premium orthopaedic beds your dogs know and love 🤎 But once this collection sells through, it probably won't be returning.